To be truly emancipated professionals in the real estate sector of the luxury world, it is necessary to redefine the cornerstones of their role.
In particular, in order to operate successfully in the luxury world it is necessary to focus on two different macro dimensions: the professional and the aesthetic-relational dimensions.
The Executive Course in Luxury Real Estate of ESE aims to integrate both dimensions proposing a set of modules that balance the elements of the system. On the one hand it is essential to develop a strong professional solidity, on the other hand it is necessary to look more closely at key soft skills.
The course in Luxury Real Estate will focus on the following topics:
How the sales process in the world of luxury evolves; which the attention to be placed in relation to the different cultural identities ; the art of narrating as the fulcrum of giving meaning to the property that you are selling; the art of prefiguring to build tailor-made imaginary fields for the client; iconography as a fundamental element of narration, legal, fiscal and financial aspects. Indispensable enrichment to the course are the 'dialogues' with guest speakers who will present their case history .
- Enter as Real Estate Agents in the international context of Luxury.
- Deepen the training with a view to international openness.
European School of Economics , Palazzo Rosselli del Turco, Borgo SS Apostoli 19, Florence
The course includes 6 full-time classroom lessons for a total of 48 hours.
At the end of the course there are 4 days in London (London Luxury Experience / optional).
- PERSONAL BRANDING (3h)
- WHAT IS THE LUXURY (3h)
- INTERCULTURALITY (6h)
- SALES PROCESSES IN THE WORLD OF LUXURY (6h)
- INTERNATIONAL LAW (6h)
- INTERNATIONAL TRANSACTIONS AND FINANCIAL ASPECTS (12h)
DIALOGUES: 'KEYS TO SUCCESS'
Meeting with Guest Speaker: international agents, international trade fairs, entrepreneurs, architects. Presentation of Case Studies.
LONDON LUXURY EXPERIENC E (4 days at the end of the course, OPTIONAL)
Enabling the role of Real Estate Agent.
In case of non-authorization, the Scientific Committee of ESE reserves the right to interview the candidate to evaluate the curriculum.
Recognized by FIAIP.
At the end of the course a certificate of participation will be issued by the European School of Economics and signed by the teachers of the course.
- Fiaip Tuscany
- VERA Consulting
- € 600.00 Registration
- € 2600.00 Retta Corso
For all Fiaip members a 10% reduction on the course fee is envisaged.
Possibility of loans at discounted rates with the Monte dei Paschi di Siena bank (Florence agency).
Program taught in: