Course in - WSQ Direct Market Research
Tourism Management Institute Of Singapore
Key Information
Campus location
Singapore, Singapore
Languages
English
Study format
On-Campus
Duration
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Pace
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Tuition fees
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Application deadline
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Earliest start date
Aug 2023
Scholarships
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Introduction
On completion of this unit, participants would have learnt the knowledge and application skills needed to direct market research. This includes knowing how to develop market research policies and procedures, select and manage external consultants, guide market research activities, as well as evaluate and incorporate research findings for strategy development and business planning