Corporate communication is the key to project identity, motivate staff, encourage appropriate organizational climate and at the same time for the organization to have the intended or expected image that people have of her element. The result obtained will depend largely on its communication management and how they interact with their audiences.

Upon completion completed, the participant will have achieved the following transfer targets:

Knowledge economy, as was defined by Peter Drucker and others, poses unprecedented challenges for companies and organizations. One of the pillars on which business models are based on this new era is innovation, a complex and multidimensional phenomenon. From this perspective, strategic management of innovation resulting in the ability of the company to build a culture of innovation that can generate value reinventing regularly its own business model, adapting to the constantly changing environment and introducing innovations incremental order , developmental and / or disruptive. It is the responsibility of driving teams create the internal conditions for these policies - the result of a Vision and Mission consensus - are properly understood and internalized through appropriate communication processes. Innovations can occur in multiple stages inside and outside the company (Doblin model). This is a proposal theoretical-practical oriented development of generic and systemic skills in order to integrate innovation in organizational culture as a strategic axis for value creation in business models and policies for development and growth companies and organizations.... [-]

Marketing consists of decisions ranging from positioning, portfolio and product development to the most modern technologies for creating memorable experiences that enhance consumer loyalty (neuromarketing).

The same decisions that make the engine Businesswoman action and it depends income of the company thrive. a program that does not include the use of neurosciences applied to marketing and sales, knowledge and identification of social behaviors that make the different communities, different tools and technologies to create experiences and is not currently conceived relations to ensure customer satisfaction and customer loyalty, all expressed through a value proposition.

Este programa innovador y actualizado, con las últimas tendencias efectivas aplicadas al mundo online, propone una apertura del campo de acción de las estrategias de comercialización para gestionar nuevos canales, vínculos y mercados que se encuentran en el seno de la era digital. El manejo avanzado de esta disciplina, por parte de los directivos y responsables del marketing de las empresas, representa una ventaja estratégica para cualquier organización.

A lo largo del cursado el participante profundizará sobre el conocimiento y uso de herramientas de diagnóstico y planificación del marketing digital, armas fundamentales para actuar en los mercados mundiales logrando una integración a sus conocimientos previos, de las últimas técnicas digitales en diseño, implementación, ejecución y desarrollo de campañas promocionales que podrán realizarse a través de acciones propias de las empresas en el mundo off line, pero con impacto en sus redes sociales, páginas webs y otros componentes o con origen e interacción directamente en el ámbito digital teniendo en cuenta el advenimiento del Social Media y la nueva etapa en medios de comunicación denominada mobile. ... [-]

A comprehensive training to add value to the organization through the results of its people. This program deepens the development of management skills and leadership, focused on continuous improvement of quantitative and qualitative strategic management of human resources variables. It provides a solid training policies aimed at developing human capital development, aligned to organizational objectives.

At the end of the program, the student will have acquired the knowledge and skills for handling tools that allow you to develop a plan for managing people, aimed at creating conditions of competitiveness, motivation, integration, growth, achievement and working environment, properly handling the dynamics imposed by economic and social changes in the local and international context. The development of this program that takes the human resource management of an organization, and in turn necessarily integrated into current knowledge of advanced management central challenge, allows the graduate to develop a momentous action, diagnosing, assessing and applying their knowledge in all levels of management, with tools that allow you to monitor cultural changes, values ​​and skills development.... [-]

This program trains on the importance of logistics management and supply chain in its conception of planning and management of critical enterprise resources, as a contribution to the efficiency, profitability and create competitive advantage by adding value, reducing costs and increasing level of service received by the customer.

Throughout completed the participant will develop the skills to become the leader of the supply chain, with solid knowledge, tools and skills to implement effective management of the supply chain making a qualitative and quantitative contribution to the competitiveness of the company .

Upon completion of the graduate may audit, monitoring, budgeting, forecasting from an economic, equity and financial standpoint, the operation of the company, as well, designing new lines of work, designing the product, information management and flows financial involved throughout the entire actual process from the supplier to the end customer.... [-]

In the world there are more than half a million owners of PMI certification. Businesses today require and recognize this type of certification from the needs of competitiveness, innovation and constant renewal from the generation of effective and profitable projects.

The present program trains and prepares to take the test and certify as PMP or CAPM.

The methodology is based on constant small-scale simulations of each of the topics required by PMI in the entrance exam.

We wish the best of success as well as students who have gone through ADEN International Business School.

Upon completion completed, the participant will have achieved the following transfer targets:... [-]

Specialized in Management Skills program is designed for those who wish to enhance their skills in the exercise of the function of a set of conducción.Contiene essential to raise the profile management tools, where it is possible to find a conceptual framework with new trends in the business, accompanied by diagnostic tests to learn the predominant styles in relation to leadership and motivation of a team.

Upon completion completed, the participant will have achieved the following transfer targets:

Management for Lawyers provides management tools for integral and differential growth attorney.

Develops management skills for decision-making in the field of operations and logistics, providing new concepts, practices and management tools to improve efficiency in the operations area. A completed over the participant is positioned by the interdependent management of the different sectors in order to ensure quality, improve productivity and achieve a greater degree of competitiveness in the company, both industrial character as services.

After the training the graduates will be able to select, implement and monitor the main techniques and tools used for proper management of material flow and management of information systems associated with the process. Managers and supervisors businesswoman production, the graduate of this program will have traveled and learned the keys to conducting operations in the areas of production, logistics, purchasing and project management capabilities that allow you to achieve greater satisfaction and loyalty customer, reduced production costs, storage, transport, financial, shopping, among others, and the total control of the projects associated with these areas.... [-]

This training is aimed at managers and professionals interested in achieving effective results, motivation and personal satisfaction. Responds to a blended learning format established from the need for personal interaction in the discipline and in order to ensure the quality of learning. To complete the program must attend a final face day certification practices 20 hours to be held in Panama headquarters or headquarters Mendoza, Argentina.

During training, the program will enable participants to review paradigms, focusing on the ability of action for achieving unprecedented results. Develops the redefinition of this showing that the ability to make is in one and not in the circumstances, pursuing as main objective the continuous improvement of the person. In the final face-time coaching staff advances will be presented, personal progress will be measured during the program and a final practice will be held.... [-]

The world of fashion is growing at a fast and steady pace becoming an extremely competitive market with constant innovation and a knowledgeable consumer of global trends and buyer in non-traditional channels. Training and vision from the point of view of Marketing has become today, together with the creativity of designers, in an exclusive need for designers, entrepreneurs, businessmen, executives and industry suppliers of clothing, footwear and accessories.

Upon completion completed, the participant will have achieved the following transfer targets: